Start building something for yourself
Experienced Care Managers can make brilliant home care company owners. We can help.
Join a Premium Home Care Franchise
Good Oaks Home Care is a franchise network of quality home care companies, providing visiting care and live-in care to private individuals in their own homes.
Why join our network as an owner?
🌳 We're the only carbon neutral franchise in the UK, at no additional cost to franchise partners.
💗 Grow something for yourself, supported by an ethical, proactive team and dynamic network
💰 People with care sector experience benefit from a 18% discount on joining fees, as well as other cost savings
🚀 Our GOSTART programme gets you started quicker and more reliably than setting up independently
✅ Good Oaks' Quality System ensures you remain compliant, safe and effective
📱 Our technology and support has won national awards
💪 Our network has proved resilient and continues to grow, with 0 business failures.
Care Manager -> Business Owner
In our experience, with the right support, experienced Care Managers are often successful in starting and running their own quality home care company.
With our intensive training scheme, Care Managers can reduce the overall investment needed to start a home care business by approximately £25,000, by working and training in our office while CQC process your application to register a business, and yourself as the Registered Manager.

What you can expect
- Support getting CQC registered
- Training and business guidance from our support office
- Marketing and recruitment support
- Managed Google ads budget of £100pm
- Platinum listing on homecare.co.uk
- Landing page on the Good Oaks' responsive website

What we expect
- A commitment to intensive training in our Poole office, gaining the relevant experience and learning each role within the business
- A positive and enthusiastic attitude
- Hard work and dedication to the sector
- A match with our values, mission and ethos.
Your questions
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You need at least £25k of your own money, and you can top that up with a business loan.
With a total investment of roughly £50k you can join a leading, supportive and innovative home care franchise, and start building something for yourself. Banks typically provide up to 50% funding, which is why you'd need to have £25k available.
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We provide full training in marketing, branding, business development, recruitment, internal processes, policies and procedures and CQC training.
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Absolutely, in fact we would really encourage you to do this. Our franchise partners work in partnership with us and will give you an honest and informed view on what running a Good Oaks franchise is all about.
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We are with you all the way during your journey. Even at the very early stages as you consider your purchase, we offer hands-on input with your business planning. Then as soon as you complete your franchise agreement, our GOSTART programme provides significant start up support from a qualified business coach.
This helps to get you started in the most efficient and productive way possible.
We also offer ongoing management training and quarterly business reviews to all of our partners. Advice, guidance and hands-on support is only ever a phone call away.
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We provide direct help with putting together a marketing plan, and our highly skilled and experienced in-house team are with you every step of the way. We will help you with everything from setting up your own website, to advising on the best methods to get new clients for your business.
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One of the main challenges when starting a home care business is finding the right Registered Manager for your business. Not only will you save time and money by not recruiting, you will have valuable knowledge from already working within the sector.
About the opportunity
- £, Year 1
- £, Year 2
- £, Year 3
Timeline
Our Franchise Partners
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I started my company after working as a care manager and getting frustrated about how things were run. Four years later, we've grown into a really sizeable company.
Elena M
Franchise Partner
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My background as a nurse and manager really helps me on a daily basis, and Good Oaks helped fill the gaps in my knowledge around marketing, business development and recruitment.
Anne C
Franchise Partner

Join Us
I started Good Oaks as a result of working for a care provider that didn't value or respect its' staff.
It was that experience that informed our mission "to be the go-to provider of quality care at home by valuing, developing and rewarding the caring people who work with us.”
Our network shares that founding ethos, and if you believe that care can and should be better for clients and colleagues, get in touch today to find out if starting a quality care company like Good Oaks is for you.
- Ben Ashton, co-founder